The Brief
Client: Kentucky Fried Chicken (Great Britain)
Event: RGM 2025
Venue: Manchester Central Convention Complex
Dates: 3–7 February 2025
Services: Full Event Management by Premier Events and Delegate Management Services by Premier Connects
KFC’s annual RGM Conference is a flagship internal event designed to energise leadership, unveil key strategies, and celebrate excellence across the UK business. Premier Events was appointed to manage the entire event delivery, with Premier Connects providing the full delegate management system, registration, event app, and check-in infrastructure for over 1,400 attendees.
Services Delivered
✅ Self-Service Kiosk Registration (10 Units)✅ Full-Colour Badge Printing (1402 Delegates)✅ Registration Manager & Assistant On-Site✅ Branded Helpdesk Backdrops & Signage✅ Tensa Barriers & Queue Flow Layout✅ Event App Setup & Coordination
Pre-Event Preperation
Ahead of the event, Premier Connects worked closely with KFC to ensure all systems, assets, and data were in place for a flawless registration experience.
Delegate Data & Badge Design
The delegate list of 1,442 attendees was uploaded and formatted to integrate with our registration system. Branded full-colour, double-sided badges were prepped in advance to support instant printing on-site.
Kiosk Configuration & Asset Prep
Ten self-service kiosks were built and configured at Premier HQ, complete with hardware testing and WiFi preparation. Additional items such as Ethernet cables, USB chargers, and helpdesk signage were bundled and labelled.
Logistics & Delivery Planning
With over 1,300kg of kit in use, our logistics plan included vehicle hire, long-distance travel, and timed venue access. Tensa barriers, power cables, and backdrops were packed and scheduled for delivery and setup on 3 February.
On-Site Execution
Delivery day marked the beginning of a high-impact, high-efficiency operation across multiple registration zones at Manchester Central.
Registration Zone Installation
The Premier Connects team arrived in advance to install ten fully operational self-check-in kiosks. Branded signage and barrier systems were used to define the delegate journey and promote visual consistency.
Live Check-In Management
On 4 February, the system went live as delegates began to arrive. Each guest checked in via kiosk, printed their badge instantly, and collected a lanyard from the front desk. The structured layout minimised wait times throughout peak entry windows.
Onsite Team & Support
A dedicated Registration Manager and Assistant remained on site to guide attendees, resolve any issues, and maintain an efficient flow. Two helpdesk backdrops reinforced the welcome area and offered additional branding for the client.
Post-Event Wrap-Up
As the final sessions concluded, the focus shifted to breakdown, data collection, and returning the event space to its original condition.
Dismantle & Return Logistics
All kiosks, signage, barriers, and cable looms were systematically packed down and loaded for return. The process was completed within the agreed window and without disruption to the venue’s operational schedule.
Data Reconciliation & Reporting
Attendance data from kiosk check-ins was securely exported and shared with the KFC events team. The data supported post-event engagement tracking and gave clarity on overall attendance metrics.
Client Satisfaction & Close-Out
Feedback from KFC was overwhelmingly positive, highlighting the smooth check-in process, professional presentation, and ease of access for delegates. Premier Connects closed the project with a full asset audit and return confirmation.
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